A WOMAN has died this morning (Friday, February 25) after being hit by a car in a supermarket car park.

The woman, believed to be local and in her 80s, died at the scene following the incident outside Asda, in Highbridge.

Police were called to the scene off Caxton Road just after 10.40am to a report of a collision involving a pedestrian and a car.

An Avon and Somerset Police spokesperson said: "Sadly, despite first aid being given by members of the public and treatment by air ambulance staff, the female pedestrian died at the scene.

"She has not yet been formally identified, but is believed to be a local woman in her 80s.

"Her family have been contacted and have our sympathy in their loss.

"They will be supported by a specially-trained family liaison officer."

The spokesperson added that the driver of the vehicle - a man in his 70s - has spoken with officers.

There have been no arrest.

The spokesperson said: "Officers are grateful to a number of members of the public who spoke to them at the scene but are keen to hear from anyone else who was in the Asda car park at around the time, especially if they may have dashcam footage."

If you can help, call 101 and give the call handler the reference number 5222046606, or complete the Avon and Somerset Police online appeals form.