Somerset spot in top 10 UK bargain-hunting cities for Black Friday 

With over 1.8 million searches in the UK for ‘Black Friday’ last month, it appears that people can’t resist the upcoming offers.

Wells, in Somerset, had a 277% increase in online searches for the term 'Black Friday' in October, meaning that almost 7% of the city's population is looking at getting their hands on a good deal.

This year, Black Friday will take place on Friday, November 29, and as the countdown begins, excitement is already building across the UK, with many people searching for deals ahead of time.

To find the most eager shoppers, UK holiday provider Parkdean Resorts has uncovered online search data to reveal the UK cities that are the biggest bargain-hunters searching for Black Friday deals, by looking at which cities have the highest percentage of the population searching for a deal.

Manchester sits at the top with 41,180 searches for Black Friday in October, a 324% increase when compared to September.

Here is the top 10 list of the UK cities that may get their hands on a bargain before you according to search results:

1. Manchester -  10.4% of the population searching for Black Friday (41,180 total searches).
2. Durham - 10.4% of the population searching for Black Friday (41,180 total searches).
3. Lichfield - 10.2% of the population searching for Black Friday (41,180 total searches).
4. Chichester - 10.1% of the population searching for Black Friday (4,930 total searches).
5. Newcastle-upon-tyne - 8.3% of the population searching for Black Friday (3,360 searches).
6. Stirling - 7.8% of the population searching for Black Friday (2,850 total searches).
7. Lancaster - 7.5% of the population searching for Black Friday (3,520 total searches).
8. Birmingham - 6.9% of the population searching for Black Friday (67,700 total searches).
9. Wells - 6.7% of the population searching for Black Friday (810 total searches).
10. Ripon - 6.7% of the population searching for Black Friday (1,110 total searches).